Qualifying Out

Knowing When to Walk Away

Knowing When to Walk Away: The Art of Qualifying Out of a Sale One of the functions of a salesperson, is closing the sale. However, sometimes its better to just walk away. The seasoned sales professionals understand that not every…
Understanding Reactance in Sales: How Freedom Influences Buying Decisions

Reactance in Sales

Understanding Reactance in Sales: How Freedom Influences Buying Decisions In the world of sales and marketing, understanding human psychology is key to effectively influencing purchasing decisions. One fascinating psychological phenomenon that sales professionals often encounter is reactance. Reactance, a concept…
b2b market intelligence

B2B Market Intelligence

Market intelligence (MI) involves the collection and analysis of information pertinent to a company’s market, encompassing the monitoring of trends, competitors, and customers; according to Wikipedia. In the competitive world of B2B (business-to-business) sales, staying ahead of challengers requires more…
harness ai for sales

Will Harnessing AI Revolutionise Sales?

Revolutionising Sales: Harness AI for Sales Introduction: In the rapidly evolving landscape of business, technology has proven to be a key driver of change. One of the most transformative technologies making waves in the sales arena is Artificial Intelligence (AI).…
Team work: two business men sitting at desk at office.

Qualified Appointment Setting

Mastering the Art of Qualified Appointment Setting: A Strategic Guide Introduction: I the world of consultative of sales, you won’t close new business unless you meet your potential customer, ‘people buy from people’, albeit Zoom and Team have made it…
The importance of digitizing your business

Importance of Digitising Your Business

The Importance of Digitising Your Business: In an era dominated by technological advancements, the importance of digitising your business cannot be overstated. The digital revolution has reshaped industries, disrupted traditional models, and empowered businesses to thrive in an increasingly connected…
Shocked shopper woman looking at her smart phone

Art of the Sales Discovery Call

Introduction In the precarious world of sales, the discovery call stands as a crucial step, often shrouded in mystery and anticipation. What exactly happens during this crucial interaction, and how can one navigate it successfully? In this blog post, we’ll…
Blockchain Tracking of Pharmaceutical Product

Blockchain Tracking of Pharmaceutical Product

Is the use of blockchain tracking of pharmaceutical product a reality on just a solution desperately looking for a problem? In regulated industries particularly pharma and medical devices, it’s important and frequently mandatory to determine the authenticity and locations of…
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